Listen to this article Your browser does not support the audio element. Wen pruning and olive tree, we reduce the quantity of wood in the crown, improve ventilation and sun exposure to the shoots, and when a large harvest is expected, it regulates production and thus minimizes...

Listen to this article Your browser does not support the audio element. It is common knowledge that quality in virgin olive oil starts in the field. The theories that say a good oil is created in the mill, or that the most important thing is the yield are long gone. Focusing on...

Listen to this article Your browser does not support the audio element. For almost their entire life cycle, annual plants take in nutrients from the soil through their roots. These nutrients are needed in the above-ground area for plant growth. Then, during the last moments of...

Listen to this article Your browser does not support the audio element. Already in the Paleolithic era in the Mediterranean basin, the fruit of wild olive trees was collected and the oil was extracted using rudimentary means. The olives were very small and had little oil content.

Listen to this article Your browser does not support the audio element. If we walk through any olive growing area, it is usually easy to discern with the naked eye the plots of different owners simply by the different management that each one performs. This should make us...

Listen to this article Your browser does not support the audio element. One of the main mistakes that olive oil companies make is to think that to increase sales it is necessary to lower prices. This strategy of lowering prices would only be useful when our brand of olive oil or...